People everywhere are living longer (and stronger) than ever before. And, Canadians are no longer content letting age dictate what we can and cannot do. We want to be proactive about our life and our health. We want to keep active, try new things and stay independent for as long as possible.
While there is no doubt aging is inevitable, how we do it is up to us. At the 2016 Scotiabank Toronto Marathon, Ed Whitlock ran a marathon in three hours, fifty-six minutes and thirty-three seconds, at the age of 85! To put this into perspective, the average finish time for all runners was four hours, twenty-two minutes and twenty-eight seconds.
Although Ed’s story is a remarkable one, we all have the power to conquer our own challenges. To help Canadians do just that, Shoppers Drug Mart has launched Wellwise™, a new resource that makes it easier for Canadians take charge of the way they age.
The first pilot store opened in Toronto in September 2017 and it is already popular with Canadians wanting to stay healthy and active. It offers everything from sleep therapy and physiotherapy products, to supports and braces, as well as mobility products. Wellwise’s expert staff also provides specialized services like professional fitters for compression products, sleep therapy consultations and an on-site dietitian. The goal of Wellwise is to shift the conversation from, “what are the products I need as I get older?” to, “what can I do to take control of the way I age?”
And now, Wellwise is available to all Canadians (outside of Québec) with the launch of wellwise.ca. The website features direct-to-home deliveries and a similar product selection to the store. In addition to one-off purchases, the site will also offer a subscription service to automatically ship frequently used items at regular intervals.
“People are looking at aging differently and through Wellwise we approach aging as something to embrace,” said Theresa Firestone, SVP Healthcare Business at Shoppers Drug Mart. “You can take control and find more ways to be active and enjoy life.”
As we age, there is always the opportunity to reinvent ourselves by making a commitment to living a healthier and active life. That can be as simple as spending more time out with friends, discovering new hobbies and passions, or trying to make exercise a regular part of your week. As we age the focus should be on wellness and aging the way we want.
For more information about Wellwise, or the products and services offered, visit www.wellwise.ca and start taking charge of the way you age.